Singer Reimagined is an independent Swiss watch brand founded in 2017 by Marco Borraccino and Rob Dickinson, the founder of Singer Vehicle Design. Inspired by the philosophy of “reimagining” rather than reproducing, the brand applies the same approach that made Singer Vehicle Design famous by reinterpreting classic concepts through contemporary engineering and design. Built around innovative movements developed with Agenhor, Singer Reimagined has made the chronograph the centerpiece of its identity, creating intuitive, highly legible displays unlike anything else on the market. By combining automotive-inspired aesthetics, advanced mechanical innovation, and exceptional ergonomics, the brand has established itself as one of the most original and technically inventive names in contemporary independent watchmaking.
Antoine GERBOUDDriven by my passion for independent watchmaking, this blog is an invitation to explore the realm of unique timepieces where passion meets meticulous craftsmanship.
Antoine GERBOUDDriven by my passion for independent watchmaking, this blog is an invitation to explore the realm of unique timepieces where passion meets meticulous craftsmanship.